A BIT ABOUT OUR COMPANY

         Public Relations, Marketing and Social Media

A² Media was launched to offer public relations and social media consulting services, as an extension of an in-house team, freelancing for other agencies or on a per-project basis

About

US

A² Media was born in January 2012 to offer corporate communications consulting services--public relations, social media and event marketing-- to a broad range of clients worldwide.

I love social media and prefer an integrated approach for any communications plan– from media tours and spokesperson positioning to social media platforms management and blogger engagement programs.

What I don’t do: Spray and pray. It’s called media relations for a reason and I do enjoy cultivating relationships. I’m full of ideas and dislike templates.

 

I bring a whole of creativity to the table and I’m always in search of an “aha” moment.  What do I like to do? When it comes down to the nitty-gritty, I really enjoy writing, telling a story and answering the “so what?”

About US

OUR FAVORITE QUOTE

It takes 20 years to build a reputation and five minutes to ruin it - Warren Buffet

RECENT PROJECTS

Eliecer Marte

Eliecer Marte

Adriana Martin

Adriana Martin

Andrea Minski

Andrea Minski

Cecilia Ramírez Harris

Cecilia Ramírez Harris

JK Jurado

JK Jurado

Chucho Flash

Chucho Flash

NEORIS

NEORIS

OUR SERVICES

 

Public Relations

From product launches to press release writing and everything in between, I can develop and execute a strategy or simply fill in the gaps with your current team.
• Generate local and national Hispanic and general market media coverage for brand, spokesperson and events.
• Media tours and red carpet events.
• Invite media to attend events hosted in various cities.
• Write and distribute media advisories and press releases.
• Position spokesperson for interview opportunities and seek speaking engagements for favorable coverage.
• Conduct media training sessions.
• Develop pitching angles and talking points.
• Maintain media list of target journalists.

 

Social Media

I don’t know everything, but I like to talk shop! I love social media marketing and have some tricks up my sleeve to grow an online community and keep fans engaged.
• Develop brand persona on social media channels, including Facebook, Twitter, YouTube, Google+, Instagram and Pinterest.
• Devise social media strategy and oversee execution.
• Community platforms management and fan relations.
• Manage social media analytics tools for listening, reporting and insights.
• Create social media contests using third-party apps to ramp up engagement and generate leads.
• Develop blogger engagement program, Tweet ups, Twitter parties and chats to generate buzz on social media.
• Maintain an editorial calendar and publishing schedule for all networks.
• Grow the community organically and virally using paid advertising on social media.
• Manage corporate or spokesperson personal blog with bylined articles as industry thought leader.

 

Event Marketing

All PR pros ever do is attend cocktail parties and have power lunches. A far cry from reality, I can help you promote your event—whether it’s a multi-day conference or a product launch.
• Promote events via marketing blasts, community outreach and strategic alliances.
• Leverage social media channels to build buzz and create awareness about events.
• Develop run-of-show, manage press and VIP attendees.
• Manage logistics, registration, signage and a whole lot of hand holding.
• Organize press conference or media day to generate visibility.
• Integrated communications approach to reach key audiences.

LO MAS HAUTE

  • Eliecer Marte: Univision Noticias

    Eliecer Marte: Univision Noticias

    Posted by aileen
    El destacado periodista, presentador y uno de los 50 más bellos de People en Español, Eliecer Marte ha dado un gi ...
    Read more
    Alexandra Olavarria Brilló Latin GRAMMY

    Alexandra Olavarria Brilló Latin G...

    Posted by aileen
    Alexandra Olavarria Brilló Latin GRAMMY Miami—20 de noviembre de 2017—La presentadora internacional, modelo ...
    Read more
    Chucho Flash: Latin GRAMMY

    Chucho Flash: Latin GRAMMY

    Posted by aileen
    Chucho Flash se hizo sentir en los Latin GRAMMY Miami—20 de noviembre de 2017—El Chiquitico Con Sandunga Chu ...
    Read more
  • Alexandra Olavarria Mara Awards

    Alexandra Olavarria Mara Awards

    Posted by aileen
    Alexandra Olavarria Ganadora de Mara Awards Miami 2017 Miami—9 de noviembre de 2017—La presentadora internac ...
    Read more
    Vanessa Cruz Lanza Nuevo Sencillo

    Vanessa Cruz Lanza Nuevo Sencillo

    Posted by aileen
    Vanessa Cruz Lanza Nuevo Sencillo y Video Musical Ft. Fello Zabaleta “FIESTA” crea un nuevo género de músi ...
    Read more
    Nominado al Latin GRAMMY

    Nominado al Latin GRAMMY

    Posted by aileen
    “Textures from the North of South” Nominado al Latin GRAMMY Categoría: Mejor Álbum de Música Clásica ...
    Read more
  • Alexandra Olavarria: Senosayuda

    Alexandra Olavarria: Senosayuda

    Posted by aileen
    Alexandra Olavarria Se Une a Campaña contra el cáncer de mama Miami—11 de julio de 2017—La presentadora, m ...
    Read more
    Chucho Flash: Premios Tu Mundo

    Chucho Flash: Premios Tu Mundo

    Posted by aileen
    Chucho Flash Con Mucho Flow en la Alfombra Azul de Premios Tu Mundo Miami—25 de agosto de 2017—Chucho Flash, ...
    Read more
    Concierto “VZLA SUEÑA”

    Concierto “VZLA SUEÑA”

    Posted by aileen
    Evento “VZLA SUEÑA” Reúne a Las Más Grandes Estrellas de la Música Latina en Miami Nacho, J. Alvarez, Mi ...
    Read more
  • Chucho Flash y Arcangel: “Tu Sabes Que Te Quiero”

    Chucho Flash y Arcangel: “Tu ...

    Posted by aileen
    Chucho Flash Estrena Nuevo Sencillo Junto a Arcangel “TU SABES QUE TE QUIERO” Miami—28 de julio de 2017 ...
    Read more
    Alexandra Olavarria Brilla

    Alexandra Olavarria Brilla

    Posted by aileen
    La presentadora, modelo e influencer Alexandra Olavarria deslumbró la alfombra de Premios Juventud 2017 con un ves ...
    Read more
    Chucho Flash: Premios Juventud

    Chucho Flash: Premios Juventud

    Posted by aileen
    Chucho Flash Trae Actitud Fiestera a la Alfombra Roja de Premios Juventud Chucho Flash trajo su picardía y acti ...
    Read more
  • “A Mi Manera” Remix

    “A Mi Manera” Remix

    Posted by aileen
    Chucho Flash “A MI MANERA” Remix Ft. Farruko y Sixto Rein Tema disponible en todas las plataformas digitale ...
    Read more
    JK Jurado – Soy Pa’ Ti

    JK Jurado – Soy Pa’ Ti

    Posted by aileen
    JK Jurado Se Lanza Como Solista, Estrena Canción y Video Musical “SOY PA’ TI” El cantautor colombiano c ...
    Read more
    Medallista Olímpica Lauren Sesselmann

    Medallista Olímpica Lauren Sesselm...

    Posted by aileen
    Medallista Olímpica, sensación internacional del fútbol femenino y co-fundadora de ‘FIT AS A PRO’ Lauren Ses ...
    Read more
  • David Cava Presenta Tema: Tras

    David Cava Presenta Tema: Tras

    Posted by aileen
    Artista Español David Cava en Gira Promocional Con Su Tema: “TRAS” Cantautor del género urbano combina su ...
    Read more
    Chucho Flash: A Mi Manera

    Chucho Flash: A Mi Manera

    Posted by aileen
    Artista Tropical Urbano Chucho Flash Estrena Video Clip Oficial De Su Tema: “A MI MANERA” Video lirica es ...
    Read more
    Chucho Flash: Marlins vs. Tampa Bay

    Chucho Flash: Marlins vs. Tampa Bay

    Posted by aileen
    Chucho Flash lanza primera pelota en el partido entre los Marlins y Tampa Bay en Miami Invitado de lujo del Cuba ...
    Read more
  • #TheATeam Shines at Tecla Awards

    #TheATeam Shines at Tecla Awards

    Posted by aileen
    The 2017 Hispanicize Tecla Awards was held at the historic Olympia Theatre, South Florida’s most iconic performin ...
    Read more
    #ComcastCares Day

    #ComcastCares Day

    Posted by aileen
    La Organización Handson Broward Recibe Donación Residentes de la Florida reciben el apoyo y realizan trabajos ...
    Read more
    Adriana Martin: #MiamiSports Month

    Adriana Martin: #MiamiSports Month

    Posted by aileen
    Adriana Martin Joins Forces with Greater Miami Convention and Visitor’s Bureau for Sports and Wellness Month in A ...
    Read more
  • Attlasis Style for Spring 2017

    Attlasis Style for Spring 2017

    Posted by aileen
    Attlasis Co-Founders Make Bold Style Predictions for Spring 2017 Celebrity stylists and fashion experts Ariana P ...
    Read more
    Eliecer Marte: “50 Más Bellos” de People en Español

    Eliecer Marte: “50 Más Bellos”...

    Posted by aileen
    Eliecer Marte Formará Parte de Lista de “Los 50 Más Bellos” de People en Español Después de semanas de v ...
    Read more
    Celebrity Readers Celebrate Dr. Seuss’ Birthday

    Celebrity Readers Celebrate Dr. Seu...

    Posted by aileen
    On Thursday, March 2, 2017 Miami Children’s Museum (MCM) will celebrate Dr. Seuss’ 113 th  birthday and honor ...
    Read more
  • Eliecer Marte celebra nominación a “Elige a Tu Bello” de People en Español

    Eliecer Marte celebra nominación a...

    Posted by aileen
    Talento de Univision podría encabezar lista final de los “50 Más Bellos” por votación del público Miami ...
    Read more

WHAT OUR CLIENTS HAVE TO SAY

  • Aileen is one of the best media relations professionals I have ever met, with particular expertise in the US Hispanic market. She has excellent contacts with all the print and broadcast media outlets and I believe she would add value to any PR or social media campaign. I can’t recommend her services highly enough.

    Joseph Ramirez, Managing Director, Burson-Marsteller Miami
  • As the leader of Global Communications & PR at Neoris, it is indispensable to count on the counsel and support of excellent experts who understand our Public Relations strategy and strive at finding the most innovative ways of carrying it out. Aileen has been my go-to PR provider since 2011 and I consider her an enthusiastic collaborator, consummate professional and mostly, part of our team.

    Aileen is a highly experience PR expert and truly, a joy to work with!

    Paula A. Amador, Sr. Manager - Global Communications & PR for Neoris

MEET OUR TEAM

Aileen Abella
Founder

Journalist - PR

OUR FOUNDER

 

 

Aileen Abella is a highly energetic, results-driven consultant with more than 15 years corporate communications experience, having held key management positions in the global media industry.

 

 

A seasoned professional and a true bilingual communicator, Aileen has a keen eye for the general market, as well as Latin American and U.S. Hispanic audiences.  Specialties include media tours, event planning and promotion, product launches, brand positioning and social media community platforms management.  Her claim to fame: integrated communications across all platforms.

 

 

She’ll eye roll if you call her a pro or guru because she doesn’t take herself that seriously. She does love to talk shop so be sure to connect on social media using her favorite hashtags: #PRhustle #socialmediarocks. 

 

 

DROP US A NOTE

Your Name (required)

Your Email (required)

Subject

Your Message

Our contact Info

Email: aileen@aileenabella.com

Phone: (305) 310-6377

Miami - Florida

Twitter: aileenabella